對于一般公司而言，在網站建設的時候更關心的多半是網站設計，或者更深入一些關注網站的內容。引航科技是一家專業的網站建設公司，在網站建設項目實施過程中，發現80%的公司過于關注網站設計，而忽視了內在的網站程序和網站架構合理性。但是作為營銷型網站建設品牌，引航科技堅持認為在網站設計之外，簡潔而規范的代碼營銷型網站建設中不可或缺。原因有三，一是代碼簡潔規范有利于提升網站加載速度；二是網站代碼簡潔規范有利于后期的更新維護，尤其是不同的技術人員進行后期的維護更新；第三個，也是營銷型網站比較重要的一個方面，網站代碼簡潔規范，有利于搜索引擎索引網站內容，積累網站的權重和排名。
For Ordinary Company, is more concerned about when the website construction are for the most part of the website design, or some more in-depth attention to the content of the website. Pilotage technology is a professional website construction company, implemented in the website construction process, found that 80% of companies pay too much attention to the website design, and ignore the website program and website structure rationality inherent. But as the first brand marketing type website construction, pilotage technology insists in website design, indispensable code marketing type website construction simple and standardized in. There are three reasons, one is the code concise specification is beneficial to enhancing the website loading speed; two is the site code concise specification contributes to the later maintenance, especially the maintenance and updating of technical personnel of different period; third, one side is also marketing type site is important, the site code simple and standard, conducive to search engine index website content, website weight accumulation and ranking.
一、代碼簡潔有利于提高網站加載速度
The code is simple to improve website loading speed
在營銷型網站建設中，網站打開速度的重要性是毋庸置疑的。在網絡硬件資源越來越優越的今天，更是如此。因為現在服務器配置好了，而且很多網站服務器已經開始采用云計算技術。網站的帶寬資源和寬帶質量也越來越好了，所以網站本身的程序代碼就構成了網站能否快速加載的重要原因。比如以前網站架構采用table方式布局，這種層層嵌套的網站排版方式，非常不利于網站內容讀取，而且代碼非常臃腫。而DIV+CSS技術就很好的解決了這個問題，將網站模板和樣式分離，縮減了網站的體積，非常有利于網站打開速度。
In the marketing type website construction, the importance of the site is open speed beyond doubt. In the network hardware resources more and more superior today, even more so. Because now the server configured, and many web servers have begun using the technology of cloud computing. Website bandwidth resources and broadband quality is getting better and better, so the site itself code constitute an important cause of website whether fast loading. Such as former website architecture using table layout, site layout of the nested, is not conducive to the website content to read, but also very bloated code. DIV+CSS technology is a good solution to this problem, the website template and style separation, reduce the site size, very conducive to the website open speed.
二、代碼簡潔有利于后期修改維護更新
The code is simple to maintain and update the later modification
沒有哪一個網站建設完成后是一成不變的，相反的，網站建設完成后很多公司會經常修改。尤其是營銷型網更是如此，因為網站總要面向市場和用戶不斷調整。在中小公司網站建設和網絡營銷服務中，引航科技發現雖然很多公司有網站修改的需求，但是很多網站幾乎是沒有辦法修改的。首先是因為不同公司有不同的編程思路，現在大多數網站采用PHP開發，不同架構的網站修改其實沒有那么簡單。更為重要的是，引航科技發現很多網站程序編寫的相當混亂，在沒有代碼注釋的前提下很難維護修改。也就是說網站程序開發的時候必須有一個規范，否則后期的網站技術維護相當麻煩。
Did not complete the construction of a website which is immutable and frozen, on the contrary, construction site after the completion of many companies will often change. Especially the marketing network is even more so, because the site to adjust for the market and users. In the small and medium-sized company website construction and the network marketing service, pilotage technology found that although many companies have site modification of the demand, but many site is almost no way to modify the. The first is because different companies have different ideas of programming, now most websites using PHP development, the different structure of the website revision is not so simple. More importantly, pilotage technology found that many site program is quite chaotic, without the code comments are difficult to maintain and modify. That is to say when the website program development there must be a standard, otherwise later website maintenance troublesome.
三、代碼簡潔有利于提升網站權重排名
The code is simple to improve website weight ranking
這個已經經過千百次的實踐證明，無需在這里多言。雖然在網站建設和搜索引擎營銷中，我們講求網站內容為王，甚至可以人為的做一些鏈接來提升網站的權重和排名，但是這一切都必須建立在規范的網站之上。為什么說網站代碼規范簡潔可以提升網站的權重和排名呢？那是因為網站代碼規范，首先可以提高網站的加載速度，網站打開速度的優勢這里不再多言，各個搜索引擎都予以認可。上海網站建設品牌引航科技這里需要特別說明的是，搜索引擎蜘蛛程序爬行網站內容的時候也是需要講求效率，而簡潔規范的代碼就有先天優勢，當然會贏得搜索引擎的認可與青睞。
This has been proved by the practice of thousands of times, without many words here. Although the website and search engine marketing, we emphasize the website content is king, even people do some links to improve site weight and ranking, but all this must be built on standard web site. Why the site code concise can improve site weight and ranking? That is because the site code specification, we can improve the website loading speed, open speed site advantage here no longer say, each search engine to be recognized. Need of special note Shanghai website to build the first brand of pilotage technology here is that, when the search engine spiders crawl the web content is also need to emphasize the efficiency, and concise code has the congenital advantage, will certainly win the recognition and favor of search engine.